"Sacrifices Not Good Enough"

Sacrifice | Hillary Clinton

This ad "Sacrifice" approved by Clinton about Trump mistreating veterans. Hillary Clinton is trying to persuade voters that Donald Trump is a very self-centered person and is very unappreciative and ungrateful of what veterans have done for our country. Her ad is very persuasive due to pathos, ethos and image of the ad.

Pathos was one of the major contribution that helped Clinton make this ad argument very effective. She used veterans to help show emotion then the hurtful and disrespecting words that Trump said. For example, Trump said, "He is not a war hero. He is a war hero because he was captured. I like people that weren't captured, okay". When Donald Trump said that about John McCain, it just creates a lot of aggression towards Donald because the veterans do not deserve someone who treats their righteous actions as if they were not nothing. It demonstrates the type of person who does not thinks of others sacrifices as significant as Donald Trump's sacrifices were.

Another way Clinton persuades voters is by using ethos. She is bringing his reputation is down to the point where people realize what kind of person he is. An example is when a Reporter was explaining that Donald Trump was comparing his sacrifices to two parents that lost their son in war. Donald Trump even trying to compare his sacrifices to parents losing someone is completely inconsiderate and highly disrespectful as if their son's time in war was nothing as significant as Donald Trump's sacrifices for this country. This ad shows him as someone who is basically a monster and is very vulgar.  This demonstrates the type of person we would have as a president, a president who disrespects parents along with the veterans were or now are in war.

In addition to the last two contributions, the image shown in this ad made this very compelling. Hillary used images to help lift the ad and show more emotion and point out more clearly the words Donald Trump uses. For example when Donald Trump explains his "sacrifices" he made for this country, an image was shown of a mad in a wheelchair with no legs. These veterans fought in war, losing body parts, being captured, being killed or injured but somehow sacrifices like that is just not good enough. These veterans made huge sacrifices but Trump wants the glory for himself and think that he is that being insubordinate to these veterans because their sacrifices are disappointing to their country.